Clarke
Digital design studio based in NYC, specializing in advertising, branding, and UI/UX design.
DURATION
Sep-Dec 2023
ROLE
Junior Designer Co-op
LOCATION
Manhattan, New York
About
Clarke is a design studio in Chelsea, Manhattan focusing on practical solutions for medium to large organizations across industries like healthcare, SaaS, consultancy, non-profits, and more.
Role
As the Junior Designer co-op, I worked with clients on a range of projects including digital advertising, social media, continuous UI/UX updates, and ad-hoc marketing initiatives.
Liveboard Themes
For this project, our client asked us to redesign the style of their liveboards, a homepage where users receive daily data & analytics. As I iterated, I explored themes such as space, retro, and neon.
Ultimately, our client went with the "minimal" theme seen below. However, we worked together to add functionality to allow users to customize liveboard themes to match company colors and style.
Awards Program Identity
Each year, our client awards its partners with an Innovation Award, and in 2024, they asked us to refresh the award program's graphic identity.
As the lead designer for this project, I took risks in presenting my diverse iterations for the program identity. Some directions remained minimal, while others featured bold colors and patterns. Deliverables, as seen below, included promotional videos, certificates, email banners, social media graphics, Zoom backgrounds, and more.
